shwopping

English

Etymology

Blend of shopping +‎ swapping

Noun

shwopping (uncountable)

  1. (retail) The practice of taking old items to a shop to be donated or recycled, while also buying new items.
    • 2013, Nick Coad, Paul Pritchard, Leading Sustainable Innovation:
      However, perhaps the most interesting thing about shwopping was the attempt to engage the consumer. This non-product campaign incorporated a highly innovative social media strategy alongside other forms of media and PR activity.

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